{"title":"Best Sellers","description":"\u003cp style=\"font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 0.95rem; color: #999; letter-spacing: 0.08em; text-transform: uppercase; margin: 0;\"\u003eThe pieces chosen most often.\u003c\/p\u003e","products":[{"product_id":"noir-crown-signature-headwear","title":"NOIR CROWN — Signature Headwear","description":"Signature cotton twill hat — PRIVE BLACK\u003cbr\u003e\nPRIVE BLACK Signature Headwear\u003cbr\u003e\n\u003cbr\u003e\n\u003cbr\u003e\nMinimal form. Maximum presence.\u003cbr\u003e\n\u003cbr\u003e\nCrafted from 100% cotton twill, the NOIR BUCKET brings a clean, understated silhouette to everyday dressing. Finished with the signature PRIVE BLACK mark and breathable sewn eyelets, it is designed for effortless wear from the city to the weekend.\u003cbr\u003e\n\u003cbr\u003e\nDetails\u003cbr\u003e\n\u003cbr\u003e\n100% cotton twill\u003cbr\u003e\n3¾″ crown\u003cbr\u003e\n2¼″ brim\u003cbr\u003e\nOne size fits most\u003cbr\u003e\nSewn eyelets for breathability","brand":"Prive Black","offers":[{"title":"Default Title","offer_id":53962870456504,"sku":"9928926_10735","price":2678.64,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/bucket-hat-i-big-accessories-bx003-black-front-6a88f21110429.jpg?v=1787414494"},{"product_id":"noir-trucker","title":"NOIR TRUCKER","description":"PRIVE BLACK Signature Mesh-Back Headwear\u003cbr\u003e\n\u003cbr\u003e\nClassic American headwear, refined through the PRIVE BLACK lens.\u003cbr\u003e\n\u003cbr\u003e\nThe NOIR TRUCKER pairs a structured six-panel front with a breathable mesh back for a balance of form and function. Its mid-profile construction and curved visor create a timeless silhouette, while the signature PRIVE BLACK mark gives the piece its unmistakable identity.\u003cbr\u003e\n\u003cbr\u003e\nDesigned for warm days, city nights, and everything between—the NOIR TRUCKER is an effortless statement in understated black.\u003cbr\u003e\n\u003cbr\u003e\nDetails\u003cbr\u003e\n\u003cbr\u003e\nStructured six-panel construction\u003cbr\u003e\nCotton\/polyester front\u003cbr\u003e\nBreathable mesh back\u003cbr\u003e\n3.5″ crown\u003cbr\u003e\nCurved Permacurv® visor\u003cbr\u003e\nAdjustable plastic closure\u003cbr\u003e\nFits approximately 21⅝″–23⅝″ head circumference\u003cbr\u003e\nSignature PRIVE BLACK branding\u003cbr\u003e\nBlank product sourced from Vietnam or Bangladesh","brand":"Prive Black","offers":[{"title":"Default Title","offer_id":53962885759160,"sku":"5807768_8747","price":2391.54,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/retro-trucker-hat-black-front-6a88f5ff7c5c5.jpg?v=1787414537"},{"product_id":"noir-five","title":"NOIR FIVE","description":"PRIVE BLACK Signature Five-Panel Headwear\u003cbr\u003e\n\u003cbr\u003e\nClean lines. Quiet presence.\u003cbr\u003e\n\u003cbr\u003e\nThe NOIR FIVE brings a refined, low-profile silhouette to the PRIVE BLACK collection. Crafted from 100% cotton with a soft-structured five-panel construction, it balances everyday comfort with a distinctly modern aesthetic.\u003cbr\u003e\n\u003cbr\u003e\nFinished with metal eyelets and an adjustable nylon strap closure, the NOIR FIVE is designed for effortless wear without unnecessary detail.\u003cbr\u003e\n\u003cbr\u003e\nDetails\u003cbr\u003e\n\u003cbr\u003e\n100% cotton\u003cbr\u003e\nSoft-structured construction\u003cbr\u003e\nFive-panel design\u003cbr\u003e\nLow-profile silhouette\u003cbr\u003e\nMetal eyelets\u003cbr\u003e\nAdjustable nylon strap clip closure\u003cbr\u003e\nSignature PRIVE BLACK branding","brand":"Prive Black","offers":[{"title":"Default Title","offer_id":53962895425720,"sku":"6749249_4622","price":2870.04,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/5-panel-cap-black-front-6a88f7b7c1260.jpg?v=1787414254"},{"product_id":"men-s-windbreaker","title":"Men’s windbreaker","description":"This lightweight windbreaker ensures maximum comfort on windy, rainy, and sunny days, thanks to the water-resistant fabric and breathable mesh lining. The windbreaker has an effortless look that will fit different styles and can be easily layered with long and short sleeve shirts. \u003cbr\u003e\n\u003cbr\u003e\n• 100% polyester\u003cbr\u003e\n• Fabric weight: 2.21 oz\/yd² (75 g\/m²)\u003cbr\u003e\n• Lightweight, water-resistant fabric\u003cbr\u003e\n• Breathable mesh lining, reduces static\u003cbr\u003e\n• Regular fit\u003cbr\u003e\n• Elastic cuffs\u003cbr\u003e\n• Hood and side pockets\u003cbr\u003e\n• Zippable front\u003cbr\u003e\n• Blank product sourced from China","brand":"Prive Black","offers":[{"title":"XS","offer_id":53962898702520,"sku":"2067669_15707","price":4784.04,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":53962898735288,"sku":"2067669_15708","price":4784.04,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53962898768056,"sku":"2067669_15709","price":4784.04,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53962898800824,"sku":"2067669_15710","price":4784.04,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53962898833592,"sku":"2067669_15711","price":4784.04,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53962898866360,"sku":"2067669_15712","price":4975.44,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":53962898899128,"sku":"2067669_15713","price":5166.84,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/all-over-print-mens-windbreaker-black-front-6a88fa1443c1d_1e00a91e-a6eb-4b0c-b965-5036a9094971.png?v=1787414573"},{"product_id":"noir-riviera","title":"NOIR RIVIERA","description":"PRIVE BLACK Signature Cotton Tank\u003cbr\u003e\n\u003cbr\u003e\nDesigned for effortless summer styling, the NOIR RIVIERA brings PRIVE BLACK’s understated aesthetic into a lightweight everyday essential. Crafted from soft, combed and ring-spun cotton, it delivers a clean silhouette, comfortable feel, and timeless versatility—made to be worn alone or layered.\u003cbr\u003e\n\u003cbr\u003e\n100% combed and ring-spun cotton\u003cbr\u003e\nSoft, lightweight 4.2 oz\/yd² (142.4 g\/m²) fabric\u003cbr\u003e\nTriblend options: 50% polyester \/ 25% combed and ring-spun cotton \/ 25% rayon\u003cbr\u003e\n30 singles thread weight\u003cbr\u003e\nSide-seamed construction\u003cbr\u003e\nClean, relaxed silhouette\u003cbr\u003e\nDesigned for effortless warm-weather styling\u003cbr\u003e\nBlank product sourced from Nicaragua, Honduras, or the US\u003cbr\u003e\n\u003cbr\u003e\nPRIVE BLACK — Essential by design.","brand":"Prive Black","offers":[{"title":"XS","offer_id":53962919706808,"sku":"2922725_8628","price":2008.74,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":53962919739576,"sku":"2922725_8629","price":2008.74,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53962919772344,"sku":"2922725_8630","price":2008.74,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53962919805112,"sku":"2922725_8631","price":2008.74,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53962919837880,"sku":"2922725_8632","price":2008.74,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53962919870648,"sku":"2922725_8633","price":2104.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/unisex-staple-tank-top-black-front-6a88ff0068f35.jpg?v=1787414171"},{"product_id":"noir-frame","title":"NOIR FRAME","description":"PRIVE BLACK Signature Box Tee\u003cbr\u003e\n\u003cbr\u003e\nBuilt for a stronger, more contemporary silhouette, the NOIR FRAME delivers the relaxed proportions and heavyweight feel that define modern streetwear. Crafted from premium combed ring-spun cotton with a structured oversized fit, dropped shoulders, and a reinforced neckline, it’s designed to make a statement while keeping the PRIVE BLACK aesthetic clean and understated.\u003cbr\u003e\n\u003cbr\u003e\n• 100% combed ring-spun cotton\u003cbr\u003e\n• Premium heavyweight 7 oz.\/yd.² (237.34 g\/m²) fabric\u003cbr\u003e\n• Oversized, relaxed fit\u003cbr\u003e\n• Drop-shoulder sleeves\u003cbr\u003e\n• Ribbed collar with reinforced neckline\u003cbr\u003e\n• Structured silhouette with a luxe, substantial feel\u003cbr\u003e\n• Designed for elevated streetwear and effortless layering\u003cbr\u003e\n• Blank product sourced from Bangladesh\u003cbr\u003e\n\u003cbr\u003e\nPRIVE BLACK — Structured. Refined. Uncompromising.","brand":"Prive Black","offers":[{"title":"S","offer_id":53962931634360,"sku":"2398405_23577","price":3157.14,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53962931667128,"sku":"2398405_23578","price":3252.84,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53962931699896,"sku":"2398405_23579","price":3252.84,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53962931732664,"sku":"2398405_23580","price":3252.84,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53962931765432,"sku":"2398405_23581","price":3444.24,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":53962931798200,"sku":"2398405_23582","price":3539.94,"currency_code":"INR","in_stock":true},{"title":"4XL","offer_id":53962931830968,"sku":"2398405_23583","price":3731.34,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/mens-box-tee-black-front-6a89021e8ab7e.jpg?v=1787414977"},{"product_id":"noir-oversize","title":"NOIR OVERSIZE","description":"Make a statement without saying too much. The NOIR OVERSIZE combines a relaxed silhouette with premium fleece comfort, creating a clean, heavyweight-inspired streetwear essential built for layering and everyday wear. Dropped shoulders and a spacious fit give it the effortless proportions at the heart of modern PRIVE BLACK style.\u003cbr\u003e\n\u003cbr\u003e\n• 80% cotton \/ 20% recycled polyester fleece\u003cbr\u003e\n• Premium soft-brushed interior\u003cbr\u003e\n• Relaxed unisex oversized fit\u003cbr\u003e\n• Dropped shoulders\u003cbr\u003e\n• Lined pullover hood with no drawcord\u003cbr\u003e\n• Kangaroo front pocket\u003cbr\u003e\n• Ribbed sleeve cuffs\u003cbr\u003e\n• Designed for elevated everyday streetwear and layering\u003cbr\u003e\n• Blank product sourced from Vietnam\u003cbr\u003e\n\u003cbr\u003e\nPRIVE BLACK — Quiet presence. Distinct identity.","brand":"Prive Black","offers":[{"title":"S","offer_id":53963278155960,"sku":"3415993_19193","price":4864.43,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53963278188728,"sku":"3415993_19194","price":4864.43,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53963278221496,"sku":"3415993_19195","price":4864.43,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53963278254264,"sku":"3415993_19196","price":4864.43,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53963278287032,"sku":"3415993_19197","price":4830.94,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":53963278319800,"sku":"3415993_19198","price":4797.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/unisex-relax-hoodie-black-front-6a890aa355ad4.jpg?v=1787413737"},{"product_id":"mens-board-shorts","title":"Men's Board Shorts","description":"Add a bold splash of style to your beach-ready wardrobe with the Men's Board Shorts. Designed for comfort and durability, these board shorts feature quick-drying fabric for long days catching waves or lounging on the sand.\u003cbr\u003e\n\u003cbr\u003e\n• 94% polyester, 6% spandex\u003cbr\u003e\n• Fabric weight: 7.67 oz.\/yd.² ir (260 g\/m²)\u003cbr\u003e\n• Side pockets on both sides and a rear pocket with a flap\u003cbr\u003e\n• Adjustable drawcord waistband for a perfect fit\u003cbr\u003e\n• Blank product sourced from China\u003cbr\u003e\n\u003cbr\u003e\nCare instructions: machine wash cold, tumble dry low","brand":"Prive Black","offers":[{"title":"2XS","offer_id":53963660034232,"sku":"8449864_46352","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"XS","offer_id":53963660067000,"sku":"8449864_46354","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":53963660099768,"sku":"8449864_46356","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53963660132536,"sku":"8449864_46358","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53963660165304,"sku":"8449864_46360","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53963660198072,"sku":"8449864_46362","price":4410.81,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53963660230840,"sku":"8449864_46364","price":4621.35,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":53963660263608,"sku":"8449864_46366","price":4831.89,"currency_code":"INR","in_stock":true},{"title":"4XL","offer_id":53963660296376,"sku":"8449864_46368","price":5042.43,"currency_code":"INR","in_stock":true},{"title":"5XL","offer_id":53963660329144,"sku":"8449864_46370","price":5252.97,"currency_code":"INR","in_stock":true},{"title":"6XL","offer_id":53963660361912,"sku":"8449864_46372","price":5463.51,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/all-over-print-mens-board-shorts-black-front-6a8911f604f87.jpg?v=1787443852"},{"product_id":"mens-fleece-shorts","title":"Men's fleece shorts","description":"The men’s fleece shorts are soft, comfy, and great for lounging indoors or going out. The shorts have 1 back pocket, 2 jersey-lined hand pockets, and an elastic waistband with a shoestring drawcord.\u003cbr\u003e\r\n\u003cbr\u003e\r\n• 80% ring-spun cotton, 20% Polyester\u003cbr\u003e\r\n• Grey Heather is 52% ring-spun cotton and 48% polyester\u003cbr\u003e\r\n• 100% cotton face yarn\u003cbr\u003e\r\n• 32 singles\u003cbr\u003e\r\n• Fabric weight: 8.5 oz\/yd² (280 g\/m²)\u003cbr\u003e\r\n• Relaxed fit\u003cbr\u003e\r\n• Sewn eyelets\u003cbr\u003e\r\n• Sewn fly detail\u003cbr\u003e\r\n• Elastic waistband with shoestring drawcord\u003cbr\u003e\r\n• Back pocket \u003cbr\u003e\r\n• Jersey-lined hand pockets\u003cbr\u003e\r\n• Tapered knee opening","brand":"Prive Black","offers":[{"title":"S","offer_id":53963662491832,"sku":"2862116_12444","price":3444.24,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53963662524600,"sku":"2862116_12445","price":3444.24,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53963662557368,"sku":"2862116_12446","price":3444.24,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53963662590136,"sku":"2862116_12447","price":3444.24,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53963662622904,"sku":"2862116_12448","price":3635.64,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/mens-fleece-shorts-black-front-6a892117bc9f6.jpg?v=1787411991"},{"product_id":"drape","title":"DRAPE","description":"PRIVE BLACK Signature Heavyweight Sweatpants\u003cbr\u003e\n\u003cbr\u003e\nBuilt around a relaxed, boxy silhouette, the DRAPE brings a refined edge to classic 90s-inspired streetwear. Cut from substantial heavyweight fleece with a soft brushed interior, it combines structure, comfort, and effortless movement. Deep pockets and elastic cuffs complete a versatile everyday essential designed to pair naturally with the PRIVE BLACK wardrobe.\u003cbr\u003e\n\u003cbr\u003e\n60% cotton \/ 40% polyester fleece\u003cbr\u003e\nAthletic Heather: 94% cotton \/ 6% polyester fleece\u003cbr\u003e\nHeavyweight 10 oz.\/yd.² (339 g\/m²) fabric\u003cbr\u003e\nRelaxed, boxy fit\u003cbr\u003e\nSoft brushed fleece interior\u003cbr\u003e\nDeep side pockets\u003cbr\u003e\nElastic cuffs\u003cbr\u003e\nInterior drawcord for an adjustable fit\u003cbr\u003e\n90s-inspired contemporary streetwear silhouette\u003cbr\u003e\nBlank product sourced from Nicaragua\u003cbr\u003e\n\u003cbr\u003e\nPRIVE BLACK — Defined by proportion. Built for presence.","brand":"Prive Black","offers":[{"title":"S","offer_id":53963663081656,"sku":"3376894_23110","price":5071.14,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53963663114424,"sku":"3376894_23114","price":5071.14,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53963663147192,"sku":"3376894_23118","price":5071.14,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53963663179960,"sku":"3376894_23122","price":5071.14,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53963663212728,"sku":"3376894_23126","price":5262.54,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":53963663245496,"sku":"3376894_23130","price":5453.94,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/unisex-heavyweight-sweatpants-black-front-6a8913817aff9.jpg?v=1787413672"},{"product_id":"unisex-fleece-sweatpants","title":"Men's fleece sweatpants","description":"\u003cp\u003eWell-made and lined with fleece, these comfortable Fleece Sweatpants will be your first choice for a casual everyday outfit—all you need to add is a graphic tee and sneakers to finish off the look.\u003cbr\u003e \u003cbr\u003e • 100% cotton face\u003cbr\u003e • 65% cotton, 35% polyester\u003cbr\u003e • Charcoal Heather is 55% cotton, 45% polyester\u003cbr\u003e • Tightly knit 3-end fleece\u003cbr\u003e • 5-thread stitching\u003cbr\u003e • Cuffed and side-seamed legs\u003cbr\u003e • Elastic inside the waistband\u003cbr\u003e • Flat drawstrings in a matching color\u003cbr\u003e • 2 cross pockets in front\u003cbr\u003e • 1 top-stitched patch pocket on the back of the right leg\u003cbr\u003e • Ribbed waist, cuffs, and gusset at crotch\u003cbr\u003e • Blank product sourced from Pakistan\u003c\/p\u003e","brand":"Prive Black","offers":[{"title":"XS","offer_id":53963663704248,"sku":"2598835_11265","price":3093.89,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":53963663737016,"sku":"2598835_11266","price":3093.89,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":53963663769784,"sku":"2598835_11267","price":3093.89,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":53963663802552,"sku":"2598835_11268","price":3093.89,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":53963663835320,"sku":"2598835_11269","price":3093.89,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":53963663868088,"sku":"2598835_11270","price":3304.43,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4533\/8552\/files\/unisex-fleece-sweatpants-black-front-6a8914a458f8f.jpg?v=1787413621"},{"product_id":"unisex-short-sleeve-v-neck-t-shirt","title":"Men's Short Sleeve T-Shirt","description":"\u003cp\u003eThis men tee has a classic v-neck cut and fits like a well-loved favorite. \u003cbr\u003e \u003cbr\u003e • 100% combed ring-spun cotton\u003cbr\u003e • Dark Grey Heather is 52% Airlume combed ring-spun cotton, 48% polyester\u003cbr\u003e • Athletic Heather is 90% combed and ring-spun cotton, 10% polyester\u003cbr\u003e • Pre-shrunk fabric\u003cbr\u003e • Fabric weight: 4.2 oz\/yd² (142 g\/m²)\u003cbr\u003e • Regular fit\u003cbr\u003e • Side-seamed construction\u003cbr\u003e • Coverstitched v-neck and hemmed sleeves\u003cbr\u003e • Shoulder-to-shoulder taping\u003cbr\u003e • Blank product sourced from Nicaragua, Guatemala, or the US\u003c\/p\u003e","brand":"Prive 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